The opportunity to drive & deliver CRM & Loyalty campaigns for a major Consumer business & household name, working directly alongside the CRM Manager to drive retention and customer engagement, for a hugely loyal customer database, with best-in-class product and the 1 leader in their category. This is a high-impact opportunity, working alongside Marketing, Brand, Creative & Digital teams within a high-performing, innovative company culture. The Role: Working directly alongside the CRM Manager & Head of Digital, to drive growth & retention strategies across a huge customer database, executing the promotional calendar, mapping customer journeys and building audience segments. You will be responsible for helping to shape & deliver newly created audience flows, re-activation campaigns and deliver strong engagement metrics. Essential Skills & Responsibilities: A solid, demonstrated background within CRM, Email Marketing & Loyalty focused roles Experience within the Retail, Consumer & Lifestyle sectors would be hugely advantageous but not essential Prior experience or exposure within subscription based businesses would be a huge plus! Strong, hands on experience with platforms such as Klaviyo, Yotpo, Salesforce Marketing Cloud or Emarsys A solid background with reporting, utilising data to drive decision making and presenting insights to the wider Senior Team A real passion for customer engagement, Loyalty & Retention Marketing and delivering super high performing campaigns Exposure to building new journey flows and re-developing audience segmentation would be hugely advantageous The Benefits: Strong WFH flexibility, with 3 days in office, 2 days WFH & flexible working hours to suit your schedule Joining a business that is the leader in their category of health, wellness & active living Great product discounts across a huge product portfolio Huge learning & development opportunities, working alongside the CRM Manager, Head of Digital & wider Marketing team Onsite parking an endless list of employee benefits Joining a people first, high-performance & innovative company culture that's built around being forward thinking Excited? You should be! If this sounds of interest, please get in touch today & apply or send your resume to Charlotte - charlottejohnson@jivaro.com.au
