Job Description What you’ll do: This is your opportunity to lead our audience growth strategy across all digital platforms and drive innovative content distribution approaches that connect our automotive content with millions of enthusiasts. You'll build a data-informed content ecosystem that grows our reach while establishing carsales as a leader in automotive digital content. Develop comprehensive audience growth strategies and implement platform-specific content approaches that maximise engagement across website, YouTube, TikTok, and social media channels Lead a talented team of digital specialists who collaborate to create platform-optimised content that resonates with diverse automotive audiences Analyse audience data to understand performance patterns and share insights that inform content decisions across the organisation Design innovative approaches to repurpose automotive content across multiple channels while building trust with both internal teams and platform partners Grow our digital presence by staying connected with emerging trends and implementing forward-thinking strategies that keep carsales at the forefront of automotive content