About the role This is a senior national sales leadership role responsible for owning and driving the commercial growth engine of a market-leading hospitality equipment business operating across Australia. Reporting to the General Manager, you will lead a multi-territory national sales team and personally close major, high-value transactions. This role blends strategic leadership with hands-on selling and requires deep understanding of long-cycle, consultative hospitality equipment sales. You will establish sales structure, cadence and discipline, build a high-performance culture, and create predictable revenue growth across multiple industry verticals including hospitality, aged care, institutional, accommodation and investor-led developments. Duties Lead, structure and coach a small sales team with scale to grow Set and own sales targets, KPIs and revenue forecasts Win and close high-value hospitality equipment opportunities Build pipeline discipline and forecasting accuracy through CRM Drive new business across priority industry verticals Protect pricing and margin through disciplined deal structuring Own key national and strategic customer relationships Develop and execute national sales strategy aligned to growth plans Partner with service and operations teams on solution delivery Grow aftermarket, consumables and service-based revenue Skills and Experience Senior sales leadership experience in hospitality or cleaning equipment, or other similar machinery Proven success in long-cycle, consultative B2B sales environments Experience leading multi-territory or national sales teams Strong commercial acumen with margin and deal discipline Background selling into hospitality, aged care or institutional sectors CRM proficiency and data-led pipeline management capability Willingness to travel nationally to win and lead major deals Benefits Competitive salary with performance incentives National role with location flexibility (East Coast) Influence and visibility at leadership and board level Opportunity to build and scale a national sales function Work with a premium product and strong market reputation About the business This is an established, privately backed Australian business operating nationally within the hospitality / cleaning equipment sector. The organisation supplies premium machinery solutions across multiple high-growth industries and is known for quality, reliability and long-term customer partnerships. With operations across Australia and the South Pacific, the business is entering an accelerated growth phase and investing heavily in leadership and capability to scale. Culture Most people enjoy working here because expectations are clear, performance is rewarded and leaders are trusted to run their function. The culture values ownership, accountability and commercial thinking, balanced with collaboration and respect across departments. This is an environment suited to people who like building something meaningful and being measured on outcomes, and working at a fast pace. How to Apply Click APPLY to submit an application.
