Position : Marketing Specialist Type : Full-time Employer : M & W ZAKI PTY LTD (Little Zak’s Academy) Location : Ryde NSW 2112 Salary : $85,000 p/a About the Business: M & W Zaki Pty Ltd, operating as Little Zak’s Academy, is a prominent provider of early childhood education and care services with a network of quality childcare centres across New South Wales. Dedicated to the belief that ‘Where Education Matters’, we offer nurturing long day care and preschool programs for children aged from approximately 6 weeks to school age, aligned with the Early Years Learning Framework and National Quality Framework. Our central support office in Ryde oversees operations with a focus on excellence, regulatory compliance, and professional development for educators. We foster a workplace culture built on our core values of pride, passion, optimism, teamwork, and belonging, creating a supportive and dynamic environment for our team committed to giving every child the best start in life through safe, welcoming, and innovative learning spaces. About the Position: As a Marketing Specialist at M & W Zaki Pty Ltd (Little Zak’s Academy), you will be instrumental in enhancing our brand visibility and supporting the growth of our network of early learning centres. Reporting to the leadership team at our Ryde support office, you will develop and execute innovative marketing strategies and advertising campaigns designed to attract families seeking quality childcare, promote our educational programs, and strengthen community engagement. This role is crucial for driving enrolments, analysing market trends in the early childhood sector, and ensuring Little Zak’s Academy maintains its reputation as a trusted leader in providing the best start in life for children across New South Wales. Key Responsibilities : Planning, developing and organising advertising policies and campaigns to support enrolment and business growth objectives. Advising management on marketing and advertising strategies to effectively reach target families and promote Little Zak’s Academy services. Coordinating the production of marketing campaigns, including creative development, digital and traditional media placement, within time and budget constraints. Analysing consumer behaviour, market trends, and enrolment data to inform strategic decisions. Conducting market research to identify opportunities for service expansion and new centre developments. Supporting overall business development through the execution of comprehensive marketing plans and programs. Providing expert advice on marketing elements such as service positioning, pricing strategies, promotions, and communication channels. Requirements: Australian citizens and permanent residents are encouraged to apply. Bachelor in Marketing, Communications or a related field. Minimum 1 year’s experience in a marketing role (experience in a similar role highly regarded). High attention to detail and the ability to work effectively under pressure to meet deadlines. Strong analytical and research skills with proficiency in interpreting market data and consumer trends. Excellent communication, creative thinking, and interpersonal skills to collaborate with internal teams and external stakeholders. How to Apply: To apply, applicants must submit their resume with a valid email address through this online portal. Only shortlisted candidates will be contacted.
