Are you a storyteller at heart, inspired by the idea of shaping premium brands with a global footprint? Do you thrive on turning strategy into creativity - crafting campaigns that elevate brand perception from the retail shelf to the world’s best restaurants? Your Role: We’re looking for a Brand Manager to help lead the next evolution of our globally recognised beef brands. This role blends strategy, storytelling, and execution - bringing to life the narratives that define Australia’s finest beef across international markets, including South East Asia, the Middle East, and the United States. You’ll play a key role in developing compelling brand campaigns, supporting new product launches, and ensuring brand excellence in every touchpoint - from packaging and trade activations to digital storytelling and retail presentation. Working closely with regional marketing leads, creative partners, and distributors, you’ll help shape the perception of Stanbroke as a global leader in premium beef. What You’ll Do: Lead the development of brand refreshes, creative campaigns, and narratives across the Stanbroke portfolio. Provide input into new product development and innovation initiatives, driving positioning and storytelling for product launches. Partner with external agencies to craft creative platforms, packaging design, and campaign toolkits that inspire both trade and consumers. Collaborate with Regional Marketing Leads to ensure on-brand execution across retail and food service channels, creating compelling brand livery and experiences that elevate perception in-market. Deliver brand guidelines, playbooks, and messaging frameworks that ensure global consistency and impact. Work closely with the Marketing Manager to define long-term brand architecture and premium positioning. Mentor and guide internal marketing team members to deliver cohesive, high-quality execution. What We’re Looking For: A creative brand storyteller with 5 years’ experience in brand marketing, ideally within FMCG, food, alcohol or premium consumer goods. Proven success developing and executing multi-channel brand campaigns from concept through to market activation. Experience managing creative agencies and driving packaging and campaign outcomes that align with brand strategy. A strong understanding of retail and food service environments, with the ability to bring brands to life through powerful visual identity and compelling execution. Strong organisational skills with the ability to manage multiple projects and stakeholders simultaneously. A sharp eye for design, tone, and messaging consistency, with a drive to uphold world-class brand standards. Why Join Stanbroke? You’ll be part of a proudly family-owned company with a global presence in over 40 countries. Our brands are trusted by chefs, retailers, and consumers around the world for their quality and provenance - and now we’re entering an exciting new phase of innovation and brand growth. This is your opportunity to help shape the stories behind Australia’s finest beef, working with a talented marketing team and global partners to elevate premium brands on the world stage.
