Job Description As a Digital Experience Specialist, you will play a key role in driving the profitable growth of COS Australia’s e-commerce business by ensuring a smooth and inspiring end-to-end digital experience for our customers. In this role, you are responsible for the daily operation, performance and optimization of the COS Australia website, ensuring our digital platforms, product presentation, and customer journey support commercial objectives. You act as the bridge between business and technical teams, translating e-commerce requirements into functional outcomes that enhance engagement, conversion and sales. The Digital Experience Specialist reports to the E-Commerce Manager in Australia. What you will do: Manage the daily operations and functionality of the COS Australia website to ensure a seamless online shopping experience. Translate trading priorities and product strategies into onsite activations and customer journeys that drive engagement, conversion, and repeat purchases. Manage content updates, including product enrichment and timely publishing aligned with sales schedules. Monitor site performance, generate regular reports, and conduct competitor analysis and benchmarking to identify opportunities for improvement. Lead the execution of newsletter campaigns and automated email workflows, analyzing performance metrics such as open rates, CTR, and conversions. Plan and implement A/B testing for website features, checkout processes, and other conversion points to optimize user experience and drive sales. Act as a liaison between business and technical teams, translating e-commerce needs into functional solutions. Identify, troubleshoot, and resolve technical issues, coordinating with relevant teams for timely resolution. Uphold high standards of quality, accessibility, and data security across all digital platforms.
