Company DescriptionMedia In Action (M/I/A) is a blended media model agency that provides integrated strategies for the digital age. With divisions in Owned Media, Paid Media, and Earned Media, M/I/A offers flexibility and customization to brands to thrive through bespoke strategies tailored to their unique needs. Their agile business model allows brands to use individual divisions or combine them for a holistic approach that drives growth and ROI. Role DescriptionThis is a contract Public Relations Intern role at Media In Action. The role is located in Sydney, NSW but offers a hybrid work setup allowing for some work from home. The Public Relations Intern will be responsible for tasks like drafting press releases, managing public relations campaigns, handling media relations, and contributing to strategic communication efforts. Qualifications & SkillsCurrently enrolled in or a recent graduate of a Communications, Public Relations, Marketing, or related programStrong knowledge of press releases, media outreach, and public relations best practicesDemonstrated experience in strategic communications, including message development and campaign planningExcellent written and verbal communication skills, with a strong eye for detail and brand toneConfident in media relations - understanding how to build and maintain relationships with journalists, influencers, and key stakeholdersFamiliarity with influencer marketing - including identifying relevant talent, assisting with outreach, coordinating product seeding, tracking deliverables, and compiling reportsA solid understanding of social media platforms, content strategy, and digital marketing trendsHighly organised and self-motivated, with the ability to work collaboratively in a fast-paced team environment as well as independentlyPrevious internship or agency experience in PR, media, or influencer campaigns is a strong plus
