The National General Manager is responsible for the day-to-day operational leadership of. The role leads the franchise network, drives national growth, and ensures franchisee performance, brand consistency, operational excellence, and commercial success across all franchise territories. This is a hands-on leadership role suited to someone who thrives in a growing, founder-led business. The successful candidate will bring strong general management capability, genuine commercial acumen, and the ability to build trusted relationships with franchise owners — many of whom are builders and trades people running their own businesses in regional and metro communities. DETAILED RESPONSIBILITIES Work with the founding directors to execute the national strategic plan Lead long-term growth initiatives, including new franchise territory recruitment and establishment Identify market opportunities, expansion regions, and new franchisee prospects Oversee day-to-day operational performance across all franchise locations Ensure franchisees operate in accordance with their Franchise Agreement, brand standards, and operational policies Oversee the financial performance of the franchisor business and the broader network Manage the annual budget and monitor performance against financial targets Monitor royalty income, franchise fees, supplier rebates, and operating costs Lead the franchisee recruitment pipeline in conjunction with the franchise sales process Protect and enhance the national brand Ensure consistent brand standards across all franchise operations Oversee the rollout and adoption of national systems across the franchise network — including Evolve, Xero, Hubspot, Rivet, and CanI Build QUALIFICATIONS & EXPERIENCE Essential Bachelor’s Degree in Business, Commerce, Management, or a related field (or equivalent demonstrated experience) Minimum 3 years’ experience in multi-site operations, franchise management, or a comparable environment Demonstrated success managing geographically dispersed teams or business units Strong commercial, financial, and operational management capability Experience managing business growth in a scaling or founder-led organization Sound understanding of franchising models, governance, and the Franchising Code of Conduct Strong stakeholder management and relationship-building skills across diverse groups Proven ability to lead and develop high-performing teams Current Driver’s License — national travel required Desirable Experience within residential construction, building, or a related trade industry Personal Attributes Genuine, approachable leadership style — able to build trust with builder, franchisees Comfortable operating in a lean, fast-moving, founder-led environment Resilient and adaptable — able to manage complexity across a geographically dispersed network Passionate about building a high-performing culture and supporting franchise partner success
