Do you speak fashion? We're hiring, let’s chat! ABOUT US Born in Australia, loved around the world. At Cotton On, we know good style goes well beyond what's in your wardrobe. We’re here to inspire, spark joy and bolster self-expression and creativity. We want our community to feel seen, heard and celebrated, and as a brand, we want to use our voice to make a positive difference in people's lives. We’re playfully rebellious and always optimistic. Join our world and let's do good things together. ABOUT THE ROLE As a Paid Social Specialist, you’ll own the execution and optimisation of always-on paid social campaigns across Cotton On Brands, driving revenue growth, ROAS and performance outcomes across multiple platforms. Working closely with Brand Marketing, Creative and Digital teams, you’ll deliver high-performing, on-brand campaigns, support major campaign rollouts and provide insights and recommendations that drive continuous optimisation and commercial impact. This is a hands-on performance marketing role with real ownership, visibility and the opportunity to directly influence business growth. SKILLS & EXPERIENCE · 3-5 years' experience in a performance marketing role, with focus on paid social media. · Proven experience managing campaigns across Meta Ads Manager, TikTok Ads Manager, and other social platforms. · Strong understanding of paid social campaign structures, audience targeting, and optimisation techniques. · Demonstrated ability to drive performance outcomes including revenue growth and ROAS improvements. · Experience testing creatives and scaling campaigns through data-led insights. · Solid analytical skills with the ability to interpret performance data and provide actionable recommendations. GA4 experience · Experience with tracking frameworks and analytics platforms, GA4 experience preferred. · Excellent communication, organisation, and collaboration skills. BENEFITS • Competitive salary • Flexible working options & people-first leave initiatives • Access to our world-class Support Centre, with an in-house restaurant & state-of-the-art wellness centre featuring free gym & holistic health services • Subsidised onsite childcare centre • 50% off our Brands | Cotton On, Cotton On Body, Cotton On Kids, Rubi Shoes, Typo, Factorie & Supre • 24/7 Wellness support – mental health, relationships, family more • Local & Global career growth • Discounts for you & your family – medical, travel, financial more • Performance & Peak incentives to reward recognise our team • Returnity - Paid program for new parents heading back to work • Bring your dog to work • Recognition, team connection moments & more! Cotton On’s purpose is to make a positive difference in people’s lives. Born in Australia, Cotton On is a global fashion and lifestyle retailer with eight brands across 22 countries and 1,500 stores. Powered by 20,000 team members, who together with our customers, are making a positive impact through one life-changing Foundation. Taking their Aussie lifestyle to the world and delivering Good along the way, Cotton On brands offer youthful fashion and lifestyle products across women's, men’s, kids, body, accessories and stationery. We are proud of our diverse global workforce of 20,000 team members from countless nationalities, and we strongly welcome and encourage individuals of all backgrounds to apply with us. We are focused on bringing more voices, experiences and backgrounds to our workforce as we drive diverse and inclusive outcomes for our team and our customers. If you have any individual needs in order to fully participate in the recruitment process, please contact us at recruitment@cottonon.com.au so we may support you in completing the job application process