Southern Gold Coast | Full-Time, In-Office | Attractive package on offer Lead the brand and digital growth of a very established global consumer brand with a strong Direct-to-Consumer focus. Our client is seeking a commercially capable Brand Manager to take ownership of marketing across this growing eCommerce-led brand operating across Australia and international markets. This is a senior, hands-on role suited to someone who understands DTC deeply; not just from a branding perspective, but from a revenue, conversion, retention, and customer journey perspective as well. You will work closely with the Head of Marketing and Director, leading the wider marketing function across brand, content, paid media, social, EDM, influencer, and creative execution. The Role We are seeking someone who can combine strong commercial and brand thinking with the ability to lead people, manage performance, and ensure marketing activity is executed to a high standard. The environment is fast-moving, collaborative, and highly focused on building globally relevant consumer brands. You’ll be involved across: Brand and campaign direction eCommerce growth and customer acquisition Paid media and agency management EDM and retention strategy Organic social and content Influencer and partnership activity Creative shoots and campaign execution Team leadership and marketing operations About You Strong background in eCommerce and DTC marketing (non-negotiable) Proven experience in a Brand Manager, Senior Marketing, or similar leadership role Commercially minded with a clear understanding of how marketing drives revenue Hands-on operator who can lead execution, not just strategy Strong understanding of paid media, retention, customer journey, and digital performance Comfortable managing agencies, creative partners, and internal teams Strong creative judgement with the ability to guide campaigns and content direction Experience within fashion, lifestyle, footwear, or consumer brands highly regarded Why Consider This Role Senior role with genuine ownership and influence Well-established brands with strong market recognition High-growth DTC environment with international reach Strong internal marketing capability already in place Gold Coast-based team and office environment Please click the link to apply. If you wish to have a confidential discussion beforehand, please call David Ford directly on 0414862979. To apply online, please click on the appropriate link below and include a cover letter outlining how you meet the criteria and your current resume. For a confidential discussion, please contact David Ford on 1300 558 979. David Ford New Point Recruitment P.O. Box 4985 Gold Coast MC 9726 1300 558 979