We are seeking a visionary Head of Creative to lead Seed Heritage's in-house creative team and shape the future of our brand. In this newly created role, you will bring our stories to life across digital, retail, and marketing channels, ensuring consistency, innovation, and excellence at every touchpoint. Partnering closely with the Creative Director and GM of Marketing & Ecommerce, you will translate brand strategy into compelling campaigns and content while leading a team of designers, copywriters, and art directors to deliver work that inspires and engages our customers. THE ROLE: Develop and lead the creative strategy, ensuring alignment with brand vision and marketing objectives. Lead concept development for campaigns and seasonal marketing activities. Champion creative excellence and innovation across all visual and verbal brand expressions. Manage, mentor, and develop a high-performing, multidisciplinary creative team. Collaborate across Marketing, Ecommerce, PR, Design, and Production teams to deliver integrated campaigns. Oversee external agencies and freelance partnerships, ensuring alignment with Seed's creative standards. Streamline creative operations, processes, and feedback loops for efficiency and quality. Manage creative budgets and supplier relationships. Stay ahead of fashion, design, and digital trends to keep Seed Heritage at the forefront of retail creativity. Introduce new storytelling formats and creative approaches to elevate customer engagement. On-site role 5-days per week, based in our St Kilda Road offices. THE IDEAL CANDIDATE: A tertiary qualification or equivalent in Creative Direction, Graphic Design, Styling, Design or related field (preferred). 8 years' experience in senior creative roles, ideally in fashion, lifestyle, or retail. Proven leadership in managing creative teams and delivering high-impact campaigns. Strong portfolio showcasing brand storytelling across digital and physical channels. Proficiency in Adobe Creative Suite, Figma, and project management tools. Deep understanding of fashion aesthetics, consumer behaviour, and ecommerce content. Highly collaborative, nurturing leader with excellent communication and stakeholder management skills. Ability to deliver under tight deadlines while maintaining exceptional attention to detail. WHY JOIN THE SEED HERITAGE TEAM? Up to 50% off the new season Seed Heritage product range! Generous discounts across all Brandbank Group Brands including Unison, allkinds, Commonry & kikki.K. Supportive team culture and environment. Employee Referral Program - be rewarded for referring great new people to our team. Health and Wellness initiatives with access to Employee Assistance Program Brandbank Day - An additional day's leave to use however you like - whether it's for life admin, cultural celebrations, or simply recharging. You & Your Mate - Yes, we mean your dog! Bring your furry friend to work and make your day that little bit brighter. Sample Sales - Exclusive access to product samples at great prices - a fun and exciting benefit for anyone who loves our brands. Pantry Perks - Free breakfast and snacks available on-site for a quick pick-me-up. End-of-Trip Facilities - Including bike stands, showers, towel service, and ironing boards for those commuting in active ways. At Seed Heritage, we elevate the everyday. Our collections centre on beautiful design and a modern, Australian point of view. The Seed Heritage lifestyle is about family, friends, and moments together. Since 2000, our range has expanded to include womenswear, menswear, teen, child, baby and homewares. With more than 200 stores across Australia, New Zealand and Singapore, we now reach a global audience, and our online store ships worldwide. Across our offering, we focus on quality and a timeless appeal. Seed pieces are made to see you through the seasons, and to last for years. Seed Heritage gives a modern take on the classics, set to inspire and to fit into your life at every stage. We'd love for you to join us. To learn more and see all job listings, visit: https://www.seedheritage.com/careers ABOUT BRANDBANK GROUP: Brandbank was founded on bold creative thinking. We exist to ensure that the entire experience of a brand is brilliantly designed and beautifully connected, and the customer is at the heart of everything we do. Our growing business is built on a house of carefully curated brands, each chosen for a specific reason to deliver rich connections to our customers. Brandbank Group consists of Seed Heritage, Unison, allkinds, Commonry & kikki.K Please note: Brandbank Group is not currently seeking support from recruitment agencies for this role and will not accept any unsolicited candidate profiles or associated fees. We encourage interested applicants to apply directly if they would like to be considered for this opportunity.
