Digital Marketing Specialist Location : Melbourne CBD We’re partnering with a nationally loved retail/eCommerce brand to hire a hands-on digital marketer to grow their D2C channels. The business is Australian-founded, omnichannel (stores online), and operates on Shopify with Klaviyo for CRM. Think fast product drops, seasonal campaigns and a collaborative team that moves quickly. What you’ll do Run and optimise Meta and Google (Search/Shopping/YouTube) to ROAS/CPA targets—budgets, pacing and structured testing. Build and refine Klaviyo flows (welcome, browse/cart, post-purchase, win-back) with clean segmentation and A/B tests. Lift conversion with the eComm team on Shopify—landing pages, merchandising and simple experiments. Brief creative, write clear ad copy/subject lines and maintain a sensible testing roadmap. Keep SEO basics tight (metadata, internal linking, content briefs). Report weekly in GA4/Looker Studio with plain-English insights and next steps. Align media, email and onsite with promos, launches and seasonal peaks. About you 3–6 years in digital/performance for retail/eCommerce (brand or agency). Confident with Meta Ads, Google Ads/Shopping, GA4 and Klaviyo (or similar ESP). Comfortable owning budgets and shifting gears based on the data. Strong communicator who can prioritise, write simply and influence stakeholders. Bonus: basic HTML/CSS for email, Shopify/GTM familiarity, exposure to influencer/affiliate Why this brand Recognisable Australian retailer with a loyal customer base and room to grow online. Clear trading cadence, quick feedback loops and leaders who back good ideas. Hybrid working, supportive team and solid tools already in place. Questions? Email lsmith@fourquarters.com.au or call 0452644161 Mon–Fri, 9:00–5:30 AEDT . Outside hours, I’ll reply next business day.
