White Fox is a globally recognised fashion brand loved by babes and celebs worldwide. Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere. We're looking for an experienced CRM Coordinator to join our fast-paced team located at our Rosebery office. If you’re passionate about customer experience, data-driven campaigns, and building brand loyalty—this is the role for you! What You’ll Do: Campaign Management: Collaborate with Marketing and external teams to help plan and execute the Email Marketing calendar. Support the CRM team with end-to-end campaign processes - from strategy and build through to execution and post-campaign analysis Execution: Build, test, and launch personalised communications through the Salesforce Marketing Cloud platform. This includes email, SMS, push notifications, and in-app messages. Ensure high standards in QA, segmentation and dynamic content setup. Segmentation & Messaging : Execute targeted campaigns that reach customers at the right time, in the right place - across SMS, app, and email. Leverage segmentation tools to deliver personalised journeys. Data & Insights: Monitor campaign performance using dashboards and reports. Work closely with the CRM team to surface insights, drive learnings, and make recommendations that optimise future campaigns. Loyalty Optimisation: Play a key role in executing and evolving the White Fox Loyalty Club. Help deliver creative messaging across customer touch points and uncover new opportunities to drive engagement and retention. Liaise with external partners and internal teams to keep projects on track and ensure smooth delivery of campaign activity. Requirements What You’ll Bring: 1-2 years’ experience in a CRM or Loyalty role, ideally within eCommerce or retail Proven experience with customer journeys, segmentation, A/B testing, and triggered messaging Excellent communication, project management, and organisational skills Experience using Salesforce Marketing Cloud (preferred but not essential) Strong analytical mindset, with the ability to interpret campaign results and provide actionable insights Benefits Fun and supportive team culture Generous monthly clothing allowance ongoing discounts Fun events throughout the year Full Access to our in office White Fox Active Gym Working with one of Australia's fastest growing fashion companies
