Get AI-powered advice on this job and more exclusive features. The Campbell Property Group was established in 1978 and consists of Clarendon Homes, Domaine Homes and CPG Estates. Clarendon and Domaine Homes are one of the leading home builders in NSW and QLD. We are an Australian-owned, residential builder renowned for our passionate people, innovative designs, and high-quality homes. If you are passionate about the construction and home building industry, have excellent Marketing skills and a strong desire to help people find their dream homes? About the Role As our Head of Marketing (NSW), you’ll be the marketing engine behind Clarendon Homes’ growth in one of the most dynamic markets in Australia. Reporting to the NSW General Manager, you’ll lead a high-performing team and a portfolio of agencies to deliver integrated marketing campaigns that engage customers, generate leads, and accelerate sales. You will own and optimise our 4Ps (Place, Promotion, Product, Price), blending data and creativity to elevate Clarendon’s presence in a competitive and ever-evolving industry. Key Responsibilities: Place & Channel Strategy Lead and experiment across paid and organic channels to drive high-quality leads. Conduct regular performance analyses to refine media mix and maximise ROI. Provide insights on display home strategy through ongoing site visits and competitive benchmarking. Promotion & Campaigns Analyse competitor promotional strategies and craft compelling, sales-driven campaigns. Manage end-to-end lead generation and sales campaigns, tracking impact and reporting ROI. Oversee creation and distribution of all promotional materials across print, digital, social and PR. Product & Customer Insights Lead customer and competitor research to guide product positioning and design. Bring global and local trend analysis into product and marketing innovation. Perform price benchmarking and market reporting to inform strategic pricing decisions. Leadership & Budget Ownership Mentor and manage a small but impactful internal team (Marketing Executive, Coordinator & Graphic Designer). Guide external creative and media agencies to deliver best-in-class work. Manage and optimise the annual marketing budget to support commercial objectives. What We’re Looking For A strategic thinker who isn’t afraid to roll up their sleeves. A proven leader in marketing – preferably with experience in or a demonstrated passion for residential building, property development, or design-driven consumer industries. Data-driven, commercially minded, and passionate about delivering results. An agile, relationship-focused marketer who thrives in cross-functional environments. A natural storyteller who understands how to turn customer insights into compelling campaigns. Challenges You’ll Help Us Tackle Navigating shifting market conditions and evolving customer expectations. Reframing perceptions of Clarendon Homes as a value-driven premium builder. Bridging gaps across sales, design, display, and marketing teams in a tech-evolving environment. What’s in It for You? Join an iconic Australian brand with a loyal customer base and exciting growth plans. Autonomy to shape the future of marketing at Clarendon in NSW. A leadership role that blends strategy with creativity and impact. An opportunity to work with a passionate, customer-focused leadership team that values innovation and continuous improvement. A total reward package commensurate with the role and your experience. Opportunities to grow your career within the Group. Discounts with our suppliers and Discounts on building a home with us. Ready to lead marketing that builds not just homes, but futures? Apply now or reach out confidentially to learn more about the opportunity to lead marketing at Clarendon Homes. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Industries Construction Referrals increase your chances of interviewing at Clarendon Homes by 2x Sign in to set job alerts for “Head of Marketing” roles. 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