Description We are seeking an experienced Marketing Manager to join our Brand & Marketing team at Victoria University (VU) Salary: $110,100 - $123,987 per annum 17% employer superannuation Hours per week: Full time (36.75 hours per week) Contract: Fixed-term (parental leave backfill) Location: Footscray Park Campus About Us: At Victoria University, our aim is to be a global leader in dual-sector learning and research by 2028. Join us on the journey and help us achieve our strategic drives embedded in our Strategic Plan 2022-2028: Start well, finish brilliantly. One of the drivers “Thriving place to Study and Work” will enable us to continue to create places that our students and staff love to belong and feel immense pride. About the role: The Marketing Manager position is pivotal to the overarching success of Victoria University from a brand awareness, reputation and student recruitment perspective. In this key leadership role, you will be responsible for developing and executing high-impact multichannel marketing campaigns, with a strong focus on school leaver audiences, social media strategy, and college-specific marketing initiatives. You’ll work closely with internal stakeholders across the university and lead external agency partners to drive brand awareness and student recruitment. The role leads the development, implementation, optimisation and reporting of marketing initiatives and student recruitment campaigns across the whole of Victoria University with a particular focus on the School Leaver audience and social media. The role has one direct report along with cross-functional support within the team. About the person: We are looking for someone who has demonstrated experience and capability leading integrated marketing campaigns showing significant ROI. We are wanting someone with ability to think creatively, challenge the status quo and apply innovative solutions. We are open to people who have a non-education and/or an agency background. The role could be your perfect fit if you: Are passionate about your work and take pride in what you deliver Enjoy leading a diverse range of marketing initiatives Are great at multi-tasking, to ensure deadlines are met in time and on budget Are fantastic at managing stakeholder relationships Love being part of a high-performance team working collaboratively with multiple stakeholders Skills and experience A proven track record of managing multiple projects in a fast-paced and evolving environment with a demonstrated ability to meet deadlines. The ability to manage and influence key stakeholders across the business. Have a metrics-driven marketing mind with an eye for creativity Possess exceptional communication skills, both written and verbal. Enjoy leading a diverse range of marketing initiatives Have a positive, can-do mindset What We Offer: For information on our employee benefits, flexible working, discounts in private health insurance and gym memberships and salary packaging please visit https://www.vu.edu.au/staff/benefits-services-for-staff How to apply: For a copy of the Position Description click HERE . Applications must be submitted as a single document comprising: • A cover letter • Your curriculum vitae/resume, and • Your responses to the selection criteria listed in the position description. Please note: Applications which do not address the selection criteria will NOT be considered Applications close at 11:59pm 15 July 2024 Who Do You Contact? For further information relating to the position, please contact Mike Stuart, Associate Director Marketing via email Mike.Stuart1@vu.edu.au. Our Commitment to Protecting Country: Victoria University honours its deep diversity as a foundation for collaboration and social progress. We will demonstrate sensitivity in respecting First Nation perspectives. We will ensure that we respect our Indigenous voices and commit to sustainable Protecting Country. We will take leadership responsibility, in all that we do, to improve the health and wellbeing of our local and global communities, and the planet that we share. Our Commitment to Diversity and Inclusion at VU The University encourages applications from women, gender diverse, Aboriginal and Torres Strait Islander people and individuals from under-represented backgrounds in this field. The University believes that diversity of the workforce adds value to the University and creates a stronger, richer working environment for everyone. The University is committed to making reasonable adjustments to provide a positive, barrier-free recruitment process for candidates with particular access needs. Candidates who require adjustments are encouraged to contact the designated person in this advert to discuss their needs.
