The Standard Store is a boutique fashion retailer with stores in Fitzroy and Surry Hills, stocking a carefully edited range of men's and women's clothing — primarily European labels that we stand behind completely. We're looking for someone to be our digital voice: the person who brings our aesthetic and personality to life online, while keeping everything running smoothly behind the scenes. The role Own our Instagram and TikTok presence — content creation, scheduling, and community engagement Plan and run Meta ad campaigns that reflect the store's aesthetic and drive real results Manage and grow our Klaviyo email marketing — campaigns, flows, and list health Oversee the website: keep it current, on-brand, and converting Be the connective tissue between our physical stores and our digital presence Bring a consistent, editorial voice to everything we put out What we're looking for Proven experience across Instagram, TikTok, and Meta Ads — you know the platforms deeply Hands-on Klaviyo experience (or strong email marketing background) A genuine eye for fashion and an appreciation for independent retail Strong content creation skills — you can shoot, edit, caption, and post Someone who is self-directed and doesn't need to be managed Bonus: familiarity with Shopify or similar e-commerce platforms
