About the Business A well-loved, purpose-led Australian food brand is looking for a commercially sharp and brand-passionate Sales & Marketing Manager to lead their retail growth agenda. With a strong market presence in Australia's major supermarkets and a portfolio that resonates deeply with health-conscious shoppers, this is a rare opportunity to own both the sales engine and the brand narrative for a growing challenger in a competitive category. About the role Reporting to the General Manager – Commercial, this role carries ultimate accountability for the branded and private label retail business. It's a genuinely diverse, hands-on position — roughly 70% sales and 30% marketing and category insights — where you'll be expected to set strategy and roll up your sleeves to execute it. You'll lead a team of two direct reports and work cross-functionally across commercial, operations, and finance to drive NSV, margin, and EBITDA targets while building brand equity and consumer penetration for the long term. What you'll own Sales strategy, forecasting and budget management across major grocery retailers and independents Woolworths, Coles and Metcash account management — range reviews, negotiations, promotional planning Brand strategy and marketing execution across ATL, BTL and digital channels New product development and portfolio management through the stage gate process Demand planning and S&OP participation Category planning, shopper insights, and market analysis Packaging sustainability strategy in line with APCO commitments Leading, coaching and developing two direct reports About you 5 years in a senior sales and/or marketing role within Food & Beverage FMCG Proven experience managing Woolworths and/or Coles accounts directly A genuine brand builder — you understand the science of brand equity, not just the mechanics of trade spend Commercially sharp with strong financial acumen across P&L, margin and promotional ROI Skilled at drawing actionable insight from category, shopper and consumer data An energetic, collaborative leader who brings people with them Comfortable navigating a competitive, fast-moving category environment Passion for food — you care about what you're selling, not just how you sell it Please reach out to Brede Seccull , Partner, via LinkedIn for a confidential discussion.
