tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Nearly 25 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & proud to be the 1 concealer brand in the US.* tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 50 countries worldwide! tarte cosmetics is seeking a talented PR & Social Community Coordinator based in Sydney Australia! The PR & Social Community Coordinator will be responsible for developing & driving local PR, eventing & social media programs for all for launches/activations as well as for the long term brand awareness strategy. Our ideal candidate is beauty-obsessed with a proactive team player attitude, excellent communication & writing skills & is a multi-tasker that will reach deadlines in a fast-paced environment. Public Relations (PR): · Building relationships with journalists, bloggers, and influencers, through regular and proactive communication, using those relationships to create opportunities for brand exposure and coverage. · Monitoring media & social media coverage for all brand visibilities. · Organizing events such as influencer events, product launches, or media deskside · Collaborating with Sephora on local multi-branded PR events & animations · Developing PR strategies and out of the box opportunities to promote brand awareness & maintain a positive image. · Coordinate and execute local PR send outs in collaboration with global team · Social Media: · Partner with the International social media team to develop content & assets that fit the needs of the AUNZ market · Stay on top of the latest social media trends and create opportunity proposals Social Media: · Partner with the International social media team to curate content & assets to fit the needs of the Australia market · Stay on top of the latest social media trends and create opportunity proposals Event Planning: Collaborate with cross-functional teams to conceptualize, plan, and execute a wide range of events, including product launches and brand activations. Responsible for all event planning logistics including but not limited to coordinating travel, venues, sourcing vendors, shipping products, on-site problem-solving, etc. Lead end-to-end event project management, ensuring timelines, budgets, and objectives are met. Build and maintain strong relationships with event vendors and partners to secure the best services and pricing. Brainstorm & source creative activations, collateral & activities for events Work cross-functionally to coordinate guest lists & invitations Measurement and Reporting: Tracking and analyzing PR and community metrics such as media mentions, social media engagement, and sentiment analysis. Providing Weekly, Monthly and quarterly reports on the effectiveness of PR and Social Media initiatives and making recommendations for improvement. Measurement and Reporting: Tracking and analyzing PR and community metrics such as media mentions, social media engagement, and sentiment analysis. Providing regular reports on the effectiveness of PR and community initiatives and making recommendations for improvement. Compile weekly, monthly and quarterly social media reports for tarte and competitors Requirements: Bachelor's degree 2 years' relevant experience in PR & social media marketing Self-starter with the ability to prioritize in a fast-paced environment & meet changing deadlines on multiple projects Strong problem-solving & troubleshooting skills Excellent communication & interpersonal skills Works well under pressure & has a flexible & positive attitude In-depth understanding of relevant & upcoming social media Excellent verbal, communication & writing skills Attention to detail & ability to multitask from event design and decor to guest experience, ensuring flawless execution Strong project management skills Up to date on relevant cultural events Passionate about beauty, beauty experience a plus Juggle multiple projects and priorities simultaneously, adapting seamlessly to changing circumstances and priorities Thrive in a fast-paced, deadline-driven environment, delivering high-quality events on time and within budget Be adaptable and resourceful, finding creative solutions to unexpected challenges that may arise during events Proficiency in Excel & PowerPoint Ability to work independently & take initiative to problem solve Frequent travel & evening/weekend responsibilities during events
