Overview: $1 15,000 base salary (pro-rated to $69,000) 12% Superannuation Part-time(0.6 FTE), Fixed term till mid-January 2027 (parental leave cover) Work in a brand-new office building in Melbourne’s CBD – located on Franklin Street, with easy access to public transport and a short walk to the Queen Victoria Market Hybrid working arrangements – with a mix of work from home and Office days Access to benefits such as salary packaging, purchase leave, Christmas closedown gifted days off, discounts at leading retailers, RMIT childcare services, gym membership and an Employee Assistance Program (EAP) Our Values - Passion | Impact | Inclusion | Integrity | Courage | Imagination About RMIT University Pathways (RMIT UP) RMIT UP, owned by RMIT University, provides education solutions for students, academics, and professionals in Australia and globally. Our mission is to offer transformative learning experiences and pathways that open global opportunities, guided by RMIT’s values of inclusion, imagination, integrity, courage, passion, and impact. We place student and customer experience at the forefront of everything we do. Our key programs include Foundation Studies, ELICOS English for Academic Purposes (EAP), language testing, and Informit , a leading research database focused on Australasian content . Communications & Marketing The Communications & Marketing team focus on a mix of internal and external projects and campaigns, including events, content creation, communications and marketing materials to promote our existing and new English and Foundation Studies products through website, email marketing, social media, paid advertising, and other relevant channels. About the role The Digital Marketing Specialist – Design works closely with the Communications and Marketing, Office of the CEO and the International Student Recruitment & Business teams to develop and implement digital communication and marketing activities that support strategic objectives of RMIT University Pathways (RMIT UP). Reporting to the Associate Director, Communications & Marketing, t he role is responsible for delivering campaigns and activations to promote RMIT UP English , Foundation Studies and other existing and new RMIT UP products, through graphic design, website and social media content, internal communications, paid advertising campaigns, supporting video content production elements and other digital assets. Duties and responsibilities also include (but aren’t limited to): Manage communications and marketing for RMIT UP’s products and services across digital channels including website content, video production, email marketing and presentations to achieve strategic objectives Lead the development of special design projects (i.e. merchandise creation) internally each year including management of external consultants and agencies to develop campaigns and activations that set us apart from our competitors Support the Marketing and Communications internship program with a focus on design and visual communication Provide advice and support to senior management and cross-functional teams across the organisation about design, digital communication and marketing best practices Lead internal communications needs through managing Marketo content, website updates and supporting the production of digital screen messaging in the building Assist with managing agencies and external consultants providing services related to other content production, merchandise and digital marketing Assist with the promotion of new products implementing territory-specific marketing plans Support social media channel content management across Facebook, LinkedIn, Instagram and in particular TikTok About you To be successful in this position, you will have: Essential Relevant tertiary or postgraduate qualification Considerable experience in an omni-channel marketing and communications role Considerable experience in design and content production, including Canva and the Adobe Design suite Demonstrated experience managing website CMS including monitoring performance, analytics, trends, SEO and reporting using web analytics tools Demonstrated experience managing campaigns and generating content, including social media, print, presentations and video, with consideration of usability, accessibility and copyright Solid working knowledge of communications and marketing functions including brand management, campaigns and promotions, graphic design, content management and video editing Strong interpersonal, written and spoken communication and presentation skills The ability to work autonomously and show high initiative Highly efficient and effective administrative and time management skills and high attention to detail Experience and knowledge of computer software, applications and web technologies and ability to adapt to new technologies Desirable Knowledge of and/or exposure to international markets Experience working with clients or students from diverse cultural backgrounds Experience in international education or Higher Education industries What we offer you We value our people and are committed to providing a supportive, inclusive, and rewarding work environment. As part of our team, you’ll enjoy: Salary Packaging Options and exclusive employee discounts at leading retailers. A strong focus on health and wellbeing, including RMIT-subsidised gym memberships, Employee Assistance Program (EAP) access and discounted childcare options. Access to professional development opportunities, such as training, upskilling, leadership programs, and LinkedIn Learning. A positive workplace culture with a staff reward program, and a staff wellbeing program. To Apply Please submit your CV and a cover letter addressing your suitability for this position by clicking on the ‘Apply’ link. Cover letters should be addressed to HR Email HR: applications.rmit.up@rmit.edu.au (Please note: Applications will NOT be accepted via this email. To apply, submit your application via our website’s careers page www.rmit.edu.au/up .) Please note that we are interviewing progressively, as we receive applications, so please do not wait until the close date to submit your application. For more details, refer to the Position Description: http://www.rmit.edu.au/content/dam/rmit/au/en/careers/position-descriptions/pd-digital-marketing-specialist-design-2026.pdf Pre-employment Checks: Appointment is subject to a successful Working with Children Check and National Police Check Our Commitment to Inclusion At RMIT UP, we foster a culture of safety, wellbeing, and inclusion, ensuring everyone feels valued and respected. We embrace diversity and treat all individuals with fairness, regardless of gender, gender identity, marital or family status, sexual orientation, age, ethnicity, religious beliefs, cultural or socio-economic background, perspectives, or experiences. We are an equal opportunity employer committed to being a child-safe organisation. We actively encourage applications from all sectors of the community, including Aboriginal and/or Torres Strait Islander candidates. As a Disability Confident Recruitment Team, we are happy to adjust the recruitment process to meet accessibility needs. Please contact us at applications.rmit.up@rmit.edu.au with your preferred communication method, and we will be in touch to discuss your requirements. Read our Child Safety Policy: Child Safety Policy We are a Circle Back Initiative Employer – we commit to responding to every applicant. Application Close: Applications Close: 29 Jan 2026 11.59 pm RMIT is an equal opportunity employer committed to being a child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Isla n der community. At RMIT, we are committed to supporting adjustments throughout the recruitment and selection process, as well as during employment. We actively support and encourage people with disability to apply to RMIT (including alternate formats of application forms) . To discuss adjustment requirements, please contact Dani, v ia talentsupport@rmit.edu.au or visit our Careers page for more contact information - https://www.rmit.edu.au/careers . We are a Circle Back Initiative Employer – we commit to respond to every applicant.
