Apply now Job no: 505096 Work type: Ongoing Full Time Location: Sydney Categories: IT/Technology, Marketing/Communications About the role We’re looking for a Marketing Automation Specialist with deep technical experience in Braze to help us transform data-driven Marketing at the ABC. You’ll be one of our first Braze specialists, responsible for building email and push campaigns/journeys and managing the overall platform to ensure optimal performance and functionality. What you’ll be doing Manage the build and delivery of 1:1 campaigns and journeys in Braze including design, build, testing and QA. Use platform data and segmentation to drive accurate targeting, personalisation and measurement. Oversee Braze platform performance and health, including technical solutions, platform monitoring, troubleshooting, and incident resolution. Act as the Braze expert, providing training and technical support to various platform users and maintaining documentation and materials to aid best practice. Build reporting frameworks, dashboards and automated insights to measure engagement and campaign success What you’ll bring Relevant tertiary qualifications or significant experience in data-driven marketing and CRM, with an understanding of data, creative, experimentation, and testing. Advanced technical experience in Braze (ideally certified) and an excellent understanding of campaign automation, configuration and controls for email and push channels. Advanced skills in HTML, CSS, SQL and Braze Liquid. Excellent communication and presentation skills with the ability to collaborate across teams and functions Experience working in an agile environment and balancing multiple priorities at once Position Description: 50044651 MARKETING AUTOMATION SPECIALIST.pdf For further information on this position please contact Jamie Nedved, Recruitment Lead via email nedved.jamie@abc.net.au In line with our focus on diversity and inclusion, applications are strongly encouraged from Indigenous Australians, people from a range of cultural and linguistic backgrounds, people with disability and LGBTQIA individuals. The ABC also aims to achieve a gender-balanced workforce. To request recruitment and selection information in alternate formats, request adjustments, or if you have accessibility requirements, please contact accessibility@abc.net.au For more information on inclusive employee networks within the ABC please refer to Life Page on ABC LinkedIn. For more information on working at the ABC visit abc.net.au/careers Advertised: 14 Nov 2025 12:00 AM AUS Eastern Daylight Time Applications close: 12 Dec 2025 5:00 PM AUS Eastern Daylight Time
