About the Company Mr Guru is a Canberra-based cleaning service provider operating under the L&R Life Turn Family Trust. We offer high-quality commercial and residential cleaning services, including routine, end-of-lease, and specialised cleaning solutions. Serving both individual and business clients, Mr Guru is committed to professionalism, customer satisfaction, and sustainable practices. As the business grows, we are strengthening our marketing efforts to support continued expansion and brand recognition in the ACT. ____ Position Summary We are seeking a creative and driven Marketing Specialist to lead our marketing efforts as we expand across Canberra. In this role, you’ll develop and manage campaigns across digital and traditional channels to boost brand awareness and attract new customers in the competitive cleaning services market. ____ Key Responsibilities • 1. Develop and execute marketing strategies to promote cleaning services to residential and commercial clients. • 2. Manage digital campaigns including Google Ads, SEO/SEM, Meta (Facebook/Instagram) advertising, and email marketing. 3. Conduct market research and competitor analysis to identify opportunities for customer acquisition and service positioning. •4. Create and manage content across online and offline channels, such as social media posts, service brochures, and newsletters. •5. Monitor and report campaign performance using tools like Google Analytics and CRM systems and provide data-driven insights. •6. Liaise with external vendors including designers and web developers to ensure delivery of marketing materials and branding consistency. ____ Essential Criteria. • Bachelor’s degree or higher qualification. • Minimum of 3–5 years’ experience in a marketing or related role. • Excellent communication skills in English; IELTS 6 (or equivalent) preferred. • Demonstrated ability to develop and implement marketing strategies across digital and traditional channels. • High level of creativity, initiative, and attention to detail. • Ability to work independently and collaboratively in a dynamic, fast-paced environment. • Proficiency in Mandarin Chinese is an advantage but not mandatory. ____ Why Join Us? • Be part of a professional and supportive team. • Competitive salary package with long-term career stability. • Supportive leadership and access to ongoing training and development. • A collaborative culture that values your ideas and initiative. • Clear career progression opportunities.