This role leads overall operations, financial performance, and team management to ensure growth and an exceptional visitor experience. It also represents the organisation externally while driving future expansion across Australia. Client Details My client is an interactive, experience-driven destination designed to challenge perception and spark curiosity. Visitors explore a collection of optical illusions, immersive rooms, holograms, and mind-bending exhibits that play with science, art, and psychology. The space blends entertainment with education, encouraging guests of all ages to engage with visual tricks, test their senses, and capture playful, photo-worthy moments. It's a unique attraction that combines learning with fun, offering both memorable experiences and shareable content. Description The successful candidate will: Leadership & Team Management : Lead a 25 person team, foster a high-performance culture, oversee hiring, training, and day-to-day operations. Business & Financial Accountability : Full P&L responsibility, drive revenue growth, profitability, and operational stability through strategic planning and execution. Marketing & Community Engagement : Act as the face of MoI, manage marketing initiatives, represent the museum at community and business events, and build strong external relationships. Customer Experience & Standards : Ensure exceptional visitor experiences, maintain high service quality, and collaborate across MoI locations to share best practices. Growth & Future Expansion : Role will expand to oversee multiple museums across Australia, positioning the candidate for national leadership. Profile The successful candidate is a proactive and capable leader with proven experience managing teams of 20 people and driving operational and financial success. They are people-focused, fostering a culture of excellence, efficiency, and collaboration, while maintaining a strong customer experience. With a background in museums, arts, culture, hospitality, or related industries, they combine business acumen and P&L management with creativity and community engagement. Highly communicative, organised, and trustworthy, they are passionate about growth and well-positioned to lead future expansion across Australia. Job Offer The chance to lead a flagship attraction in Sydney with full ownership of operations, performance, and growth. A high-impact leadership role with visibility across the wider organisation and strong future career progression, including scope to oversee multiple locations nationally. A dynamic, people-first culture where innovation, creativity, and customer experience are at the heart of success. The opportunity to act as the public face of a global brand, building relationships with business leaders, community partners, and media. Competitive salary package and the chance to shape the future of a growing international attraction in Australia. To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Victoria Luxton on 61 2 8221 8118.
