Direct message the job poster from Carroll & O'Dea Lawyers Carroll & O’Dea Lawyers is a mid-tier law firm providing legal services for clients in the areas of Compensation, Personal Services, Community & Associations and Business. We specialise in litigation, advisory and transaction work across a broad range of areas of practice. This role is part of our Marketing team, located in Sydney CBD. Additionally, our firm has offices located in Parramatta, Campbelltown, Newcastle, Raymond Terrace, Hobart, Wollongong and Melbourne. We promote workplace flexibility and diversity and provide our people with opportunities to develop their careers for the longer-term through ongoing learning, development and support from the firm. About the role The Marketing Lead is a key role within our firm. You will work directly with the Marketing Manager and closely with the General Manager, Partners, and Practice Groups to lead the firm’s digital marketing strategy. This includes high-level strategic thinking, content creation, responding to new client enquiries on a regular basis as well as supporting the day-to-day execution of digital campaigns and brand initiatives. You will be assisting in overseeing brand consistency and ensuring compliance with industry standards, analysing campaign performance and providing actionable insights to stakeholders, coordinating new publications and managing the filing of drafts and final versions and leading the firm’s social media presence. The role also involves producing and executing content across all digital platforms, media outlets and the firm’s websites. You will play a key role in participating in and supporting the firms new client enquiries system including taking live calls liaising with practice groups and responding to queries. As a valued member of our marketing team , you will play a key role in shaping how the firm communicates and engages with its audiences. Key attributes Strategic and creative thinker : Able to translate business goals into effective marketing strategies Digitally savvy : Strong understanding of digital platforms, tools and trends Collaborative communicator : Skilled at working with stakeholders across all levels of the firm Provide effective liaison with the firms new client enquiries Results-driven : Focused on performance, analytics and continuous improvement Team leader : Enjoys mentoring and developing others while leading by example Professional and adaptable : Comfortable working in a fast-paced, professional services environment Experience and capabilities A degree in Marketing, Communications, or a related field 5 years of experience in digital marketing, ideally within professional services or B2B Strong background in marketing strategy, content creation and digital marketing Exceptional interpersonal and communication skills, with the ability to engage and collaborate with stakeholders A proactive mindset with the ability to balance strategic thinking and execution Previous experience in a similar role within the Legal/Professional Services industry (preferred, although not essential) Previous experience managing and responding to front line enquiries Flexible and proactive desire to accept miscellaneous tasks as they arise Proven skills across a range of platforms including Canva, Photoshop, Davinci Resolve, Mailchimp, graphic development, video editing and use of tools including Bitly, Buffer and other social media tools Client Experience Must work well in a team and thrive in a fast-paced environment A blend of working in the office & remotely Annual Christmas gift Employee Assistance program Annual COD Health dollars towards your health & wellbeing Social gatherings and sporting groups Internal learning and development program We require successful applicants to provide a satisfactory police clearance prior to commencing employment. We actively encourage and welcome candidates from culturally and linguistically diverse backgrounds, candidates with a disability, members of the LGBTIQA community and Aboriginal and/or Torres Strait Islander candidates to apply. Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Marketing Industries Law Practice Referrals increase your chances of interviewing at Carroll & O'Dea Lawyers by 2x Sign in to set job alerts for “Marketing Specialist” roles. 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