Requistion ID : 80268 Dentsply Sirona is the world's largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona's products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona's global headquarters is located in Charlotte, North Carolina, USA. The company's shares are listed in the United States on NASDAQ under the symbol XRAY. Bringing out the best in people As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we're looking for the best to join us. Working at Dentsply Sirona you are able to: Develop faster - with our commitment to the best professional development. Perform better - as part of a high-performance, empowering culture. Shape an industry - with a market leader that continues to drive innovation. Make a difference -by helping improve oral health worldwide. - Position Overview This position leads the development and execution of the strategic marketing plan for the Essential Dental Solutions product portfolio and accountable for clearly formulating the assigned product portfolio's direction, defining its success and closely monitoring field execution. This role is part of an ANZ wide commercial team and requires excellent communication skills to liaise with internal and external stakeholders to deliver the required sales and business objectives. - Primary Objectives - Responsible for growing sales and market penetration for an assigned product portfolio by undertaking market and competitive analysis to ensure pricing strategies position brands in the marketplace to optimize revenue and market share. - Responsible for development of the ANZ marketing plan for the assigned product portfolio in collaboration with the relevant stakeholders. - Responsible for the tactical execution of the ANZ marketing plan for the assigned product portfolio. - Responsible for all content relevant to the assigned product portfolio including but not limited to catalogues, brochures, advertising, presentations, training support, social media etc. - Responsible for developing and executing the CE plan for the assigned product portfolio in collaboration with the Implants Leadership Team - Responsible for developing and maintaining relationships with KOLs and dental practitioners in collaboration with the Implants Leadership Team and others to ensure objectives as set out in the CE plan are met. - Responsible for providing direct product support to the sales team. - Responsible for ensuring that the required knowledge levels with regards to our products are sound within the organisation and the market in general. - Responsible for effectively managing inventory levels, minimising excess and obsolete stock (E&O) for assigned product portfolio in collaboration with the Operations team. - Specific Accountabilities Strategy and Planning - Undertake ongoing strategic market analysis to ensure responsiveness to changes, market trends and competitor activities. - Develop Marketing strategies to meet business objectives - Explore new business opportunities and develop a business case for implementation into Dentsply Sirona Business. - Liaise with Sales Leaders, Sales Specialists and Marketing colleagues to identify initiatives and to provide progress updates of business and additional opportunities. - Develop, manage and implement training plans, to ensure achievement of agreed sales and profit targets and broader total business objectives. - Support the State Sales Managers in the implementation of Strategic Plans. Implementation - Build relationships with both internal and external customers to capitalise on all business and opportunities. - Establish and develop business relationships with key decision makers and opinion leaders across the Region. - Understand and communicate the needs and expectations of key clients to internal stake holders to ensure that we meet and exceed client expectations. - Act as high level contact to address and resolve client concerns in conjunction with relevant sales associates. - Co-ordinate and introduce launch of new Products/Technologies in conjunction with other internal colleagues - Process and review all Product Warranties. - Ensure all literature - including catalogues, brochures, leaflets, newsletters, etc. are accurate (online and printed). Reporting & Analysis - Measure success of product strategies and activities and make recommendations for modification where necessary. - Undertake monthly analysis of product related sales and implement action to ensure achievement within agreed parameters. Product Knowledge - Ensure ongoing currency of functional knowledge, via self-directed learning, proactive and effective involvement in training and development, and market research. - Ensure ongoing currency of systems and procedure knowledge via self-directed learning and proactive and effective involvement in training and development. - Ensure ongoing currency of product knowledge via proactive and effective involvement in training and development both as a participant and a presenter. - Undertake appropriate internal and external market assessment as input to strategy development. - Implement & Co-ordinate local training and education programs. Leadership - Embrace DS values to empower others, build a coalition and inspire internal and external stakeholders. - Work as part of a team, providing back up and coverage and sharing responsibility across the Dentsply Sirona business for the completion of tasks as required. - Work closely with the Commercial team to identify and leverage opportunities to expand Dentsply Sirona business and drive related objectives. Teamwork - Work as part of a team, providing back up and support and sharing responsibility for completion of tasks as required. - Work with cross functional teams to deliver successful business outcomes. - Conduct regular in-field co-travel with the DS Team - Convey an optimistic and positive attitude with colleagues even in the face of difficult and ambiguous situations Health & Safety - Adhere to all health & safety procedures and policies to ensure a safe working environment. - Proactively identify and report safety and health risks to ensure continuous improvement of occupational health and safety practices. - Position Dimensions / Performance Targets TBC - Relationships - This role reports to the VP, General Manager, ANZ - Commercial team including sales, marketing, technical service - Customer Service and global BU partners. - Experience / Qualifications (if key requirement of the role) - Tertiary qualification -Business/Marketing Degree / Dental Qualification. - Minimum 5 years' experience in sales / sales management - Demonstrated experience in a similar role - Experience managing change and a track record of continuous improvement - Technical knowledge and expertise with dental products (or similar) will be a significant advantage - Experience working cross-functionally and foster strong internal working relationships. - Demonstrated record of effective collaboration with field sales. - Skills - Effective communication - Ability to work under pressure and within tight timeframes - Maturity of judgement and discretion - Excellent attention to detail - Capacity to operate independently - Strong focus on customer service - Business acumen - Strong Sales and Marketing background - Excellent communication and teamwork skills - Strong strategic development ability; particularly in the areas of key account management - Accomplished presentation / facilitation/ Training abilities - Very Good computer skills including Microsoft Word, Excel, Outlook and PowerPoint. - Competencies - Problem solving skills - Build strong relationships with both internal and external stakeholders; - A good understanding of and adherence to all WHS regulations; - Adherence to ISO guidelines; - Strong organizational and time management skills; - Ability to balance priorities and resources for businesses that he/she is directly accountable for as well as those that there is no specific reporting line. - Collaborative approach that is balanced with a drive for results and a sense of urgency. - Believes in doing the best for the business and understands the complexity of evaluating options and problem solving while prioritizing business best interests first. - Professionalism - leads by example. Dentsply Sirona is an EEO employer committed to fairness, diversity and respect. As such, Dentsply Sirona will respond to requests for Reasonable Adjustments from applicants with disabilities. We encourage applications from all members of the community, including people from indigenous and culturally diverse backgrounds. All successful applicants must be eligible to work in Australia and New Zealand. We look forward to receiving your application. For more information about Dentsply Sirona, please go to www.dentsplysirona.com Please note Dentsply Sirona operates a direct sourcing model so please no agency introductions.
