Job Title: Head of Brand Communications & Digital Location: Sydney An exciting leadership opportunity to shape and execute the strategic direction of brand marketing and digital growth for a well-established brand. This role focuses on driving customer acquisition, retention, and online revenue while ensuring consistency across all brand touchpoints. Responsibilities Lead multi-channel brand and digital marketing strategies across ecommerce, education, and franchise channels. Drive digital growth through data-led decision-making, lifecycle marketing, and performance optimisation. Oversee customer acquisition, loyalty, and market expansion initiatives. Manage a cross-functional marketing team, ensuring alignment with commercial goals Report on KPIs including revenue, engagement, acquisition, and customer satisfaction. Qualifications 8 years’ experience in senior brand and digital roles, ideally within beauty, retail, or lifestyle sectors. Proven success in ecommerce, CRM, loyalty, and digital performance marketing. Strong commercial mindset and leadership skills. Experience with platforms including Google Analytics, Shopify Plus, Klaviyo, and Asana (preferred). Benefits Join a values-led, innovative organisation with strong industry recognition. Lead a talented, high-performing team. Enjoy opportunities to make a tangible business impact. If you're ready to lead brand and digital strategy in a fast-moving environment, we’d love to hear from you—apply now!
