Guerrilla is an integrated agency based at Burleigh Heads on the Gold Coast. We’re an independent, award-winning Australian agency. Our team of thinkers, dreamers and doers move ambitious brands forward using deep research, high technology, rare creativity, and trust. We're looking for an experienced, Senior Digital Media Specialist to join our team. This is an opportunity to be a part of our positive and collaborative team, working with high-profile regional, national and global brands. About the role Working within the Media team, as a Senior Digital Media Specialist, you’ll be a primary go-to resource for day-to-day digital media campaign execution, performance reporting, analytics, and optimisation. You’ll get involved in everything from providing instrumental insight and input into digital media strategy proposals, budgets, campaign planning, and media schedules through to campaign set-up, activation, optimisation, and reporting. You’ll be instrumental in consulting with both the agency’s internal team and clients throughout campaign and project lifecycles. You’ll drive digital campaign setup, account structure, targeting, monitoring, performance optimisation, conversion optimisation recommendations, and budget management. As a senior member of this team, you'll often provide guidance and assistance, answering questions from junior and mid-weight team members. You’re naturally curious and enjoy utilising market research resources, historic campaign performance, and available data to help inform and validate your recommendations, thriving on getting granular to untap potential and get results for our clients. You also like efficiencies and are always on the lookout for how to improve processes, willing to implement testing and automation applications, evaluating findings, and recommending best practices. About you With 5-8 years’ experience in digital marketing, including campaign management of targeted B2B & B2C campaigns, you’re used to developing meaningful client relationships that foster positive outcomes. As a result, you’re comfortable attending client meetings in relation to campaign reporting and in a project support capacity. Your career is built on a foundation of deep, hands-on expertise within the Google and Meta ecosystems, which you consider your primary skill set. You are not just comfortable but also highly experienced in managing significant annual budgets, with a proven track record of overseeing $500k - $1M on these core platforms to drive performance and ROI. While your expertise is anchored in search and social, you understand that a truly integrated strategy requires a comprehensive view of the entire digital landscape. You have a strong working knowledge of programmatic platforms, digital out-of-home (DOOH), audio placements, display advertising, and the programmatic BVOD & SVOD space. As someone who appreciates the power of data and technology, you possess an "AI mentality"—a genuine curiosity for leveraging artificial intelligence and machine learning to uncover hidden value and push campaign boundaries. You are proficient with the broader marketing suite (Google Analytics, GTM), have experience with project management software like Jira, and understand how all campaign elements—from creative and content to SEO and PR—work together to deliver results. You are an excellent communicator, comfortable supporting in client meetings, and skilled at managing your time in a busy agency environment. Crucially, you are a collaborative team player, willing to provide feedback and up-skill junior and intermediate team members. Why Join Guerrilla? Yes, we partner with amazing clients. But our biggest victory is our unique, diverse and integrated team. Packed full of industry professionals from across the world, they’re a wonderful mix of personalities, cultures, languages, food preferences, and of course, specialisms. It’s exactly what we need, as every day brings unique challenges. On top of a competitive salary, positive culture, and an unbeatable coastal lifestyle, we also offer day-to-day perks, social events, and free local parking. If cycling’s more your thing, secure storage and on-site showers are available. And for the surfers out there, we’ll even give your board a safe place to stay. Other perks Optional WFH Wednesdays and additional remote work days throughout the year Spacious open-plan studio environment within walking distance of beautiful Burleigh Heads Friday team drinks and nibbles Bi-annual team social events Italian espresso machine and fresh coffee beans Performance reviews and development plans for career progression Training budget to help you grow your knowledge and skills A friendly, supportive and diverse team surrounding you A dog-friendly office To learn more about Guerrilla, visit https://guerrilla.agency/ Note: This is a full-time, 1-year maximum-term contract. Guerrilla is an equal-opportunity employer and we encourage all applications. We are committed to hiring a diverse workforce and sustaining an inclusive work environment. Guerrilla acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.
